Installing Google Analytics in Wordpress

Installing Google Analytics in Wordpress

Level: 101

Great For: People who have a self-hosted Wordpress install and want to track their visitors.

This workshop is focused on providing hands on experience in setting up Google Analytics and answering key questions about editing Wordpress themes.  We will also cover resources for learning how to interpret Google Analytics traffic.

Time: 1 hours

Location: Online

Notes: You will need to setup a Google Analytics account (It's free) before the workshop starts.  See below for instructions

Learn How Visitors Experience Your Site!

There will be an open question and answer period at the end

Format

The format will be a live screenshare with phone conference where you will participate as we do a quick overview of Wordpress and Google Analytics before diving in and adding the code.  Attendees will be able to get remote help and ask questions about Wordpress and Google Analytics.

Outline

1. Intro
2. Wordpress as a Content Management System
3. Why tracking visitor traffic can grow your business
4. Overview of inserting Google Analytics code into Wordpress theme
5. Connecting to your Wordpress site via FTP
6. Navigating to the Templates directory
7. Text editors for Wordpress and the new built in editor in Wordpress 2.8
8. Adding Google Analytics Code to Wordpress via FTP
9. Adding Google Analytics Code to Wordpress via the Plugin
10. Testing your Google Analytics Code
11. Troubleshooting
12. Questions and Answers

What you need to attend

1. Access to your email account
2. Internet connected computer
3. Computer speakers
4. Long Distance or Skype - (you can use Skype's monthly $3 plan)
5. A Google Analytics account.  How to setup a Google Analytics Account in 5 minutes
6. Your own installed version of Wordpress 2.7 or higher.  This will not work for Wordpress.com blogs.
7. FTP access to your Wordpress install.  We will be editing the template to include your Google Analytics code so you need to have your FTP client, like Filezilla, ready to go.

If this sounds like something you want to learn about, sign up!

Learn new technology

We provide an empowerment based training approach that focuses on live technology training.

Email: info@freshworkshops.com
Twitter: @freshworkshops
Phone: 612-246-4568
Website: http://freshworkshops.com

Instructor

Adria Richards, Organic Technology Consultant

"If you have any questions before the class, feel free to contact me before the class!"

Adria helps business owners generate more revenue in less time. With 10 years of experience and several certifications, Adria offers technical support, website development and training services to clients around the world.

Keep open source free
Supporting open source is important to Fresh Workshops and is in line with the founder's code of ethics. This means we will strive to keep many of these classes free so people can get up to speed on the wonderful world of open source.

Get The Training You Need

Through a combination of free and paid training options, freshworkshops.com will get people up and running with Joomla, Wordpress, Microsoft Office and a variety of computer certification courses.

• Keep your email inbox productive
• Update their websites
• Post blog articles
• Manage images and photos
• Followup with contacts and leads
• Use Microsoft Office effectively
• Learn to use mobile devices
• Use FTP and HTML editing apps
• Understand how computers work
• Select consultants for projects
• Understand Google products
• Track time and invoice
• Understand your website traffic

Stay tuned!

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